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The Team

Who We Are

Picture of Annie, CEO & Founder

Annie Soulsby

Founder & CEO. 

Certified Carbon Literacy Trainer

Annie has always been passionate about the environment. She first became aware of the fragility of our planet from hearing news reports as a child of the ’80s, watching the destruction of the rainforests, the devastating oil spills and the hole in the ozone layer. This spurred her to gain an undergraduate degree in Environmental Science from the University of Leeds and a Master’s in Conservation Biology from Manchester Metropolitan University.


She’s led ecologically-focussed projects in Africa, won awards at a climate change solution competition at MIT University, consulted for the World Bank, and contributed to the IUCN’s Red List, an inventory of the global conservation status of biological species at the Institute of Zoology. She is currently eco-renovating her house, chairing a local climate action group, a spokesperson for a divestment campaign and the climate champion of her hometown.

Current Roles:

Chair, Climate Action Wansbeck

Core Campaign Group Member, Divest Tyne & Wear

Climate Champion for Northumberland County Council (Volunteer Role)

Co-Host People, Planet, Pint Sustainability Professionals Meet Up Events in Newcastle


Adrian Balcombe

Associate Trainer

Adrian is passionate about sustainability & the circular economy. He has a young family, loves nature & the great outdoors, & works hard to ensure his daughter will have the same opportunities in her future. Adrian has a degree in Biological Sciences & 4 years experience in various environmental advocacy roles.


He has his own small business, Single Use Alternatives, is a Lead member of Wetherby Town Council Climate Emergency Working Group & is also a Lead for Boston Spa, Wetherby Community Green Group.

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